Entries Tagged as 'Blog promotion'

Outsourcing some of your work

When it comes to making money blogging, there are rarely enough hours in the day. You have posts to write, comments to leave and themes to customize. There are some parts of the blogging experience that are easy enough to outsource and they won’t cost you the world.

The most obvious places to look for outsourcing work are the Digital Point and Sitepoint forums. There are hundreds of guys and gals offering all different kinds of services that you can capitalize on.

So, what services might you want to outsource?

First up is directory submissions. It is tedious even to do semi-automated submissions yourself. It takes a long time. There are people on Digital Point who will submit your URL to 1,000 directories for about $10. Directory submission isn’t something you need to be doing all the time, so go for a bulk order for each of your domains early on and get it over with.

Social bookmarking can also be outsourced. You can get one of your deeplinks submitted to 100 social bookmarking sites for about $10-15. This is worth doing as it gives your blog some added exposure. Some of the links will also be dofollow so that’s an added bonus. Be sure to submit only your best content here.

Article submission is available in various guises on the forums. You can get one article submitted to hundreds of directories, or have one item rewrote and submitted, or have one article “spun”. There are a variety of options. You’ll probably not benefit from submitting identical articles to hundreds of directories because of the duplicate content issue.

On that note, some people offer services of writing and submitting articles. This can get expensive, but article marketing should be one aspect of your linkbuilding.

If you need content and don’t have time to write it, you can find writers on Digital Point. Most of them suck, however, and are only good for low-quality, bulk-writing deals. You might pay $2.50 per 400-word article, but the articles will be difficult to read. Use wisely. Quality writers are better sought elsewhere.

Blog commenting on dofollow blogs is also offered by a few people. The price you pay versus the benefit you receive doesn’t make these services that appealing in my eyes. You also run the risk of your comments being marked as spam so that when you go to leave a legit comment on a blog, your comment will automatically be filtered.

When you hire someone from the Internet, check out samples of their work, look at their reputation and iTrader levels, and read other people’s comment on the service. Set deadlines and don’t pay a whole bunch of money upfront if you aren’t 100% confident of the work being delivered on time.

Use photographs to improve your blog

I just launched a new Phuket photo gallery on my Phuket travel website. Photographs are an important part of any blog or website because if you use them right, they can attract traffic. People search specifically for images, so if you have lots of photos uploaded and with the relevant title and alt tags, people will find you through image searches.

It makes sense to upload as many photos as you can to increase you presence in the search engines. The photos don’t have to be high-res, but they should be big enough for people to be able to see what is going on.

I take all of my photographs with a Canon EOS 450. I had forgotten about more than a hundred photos of Phuket on my hard drive, so when I came across them, I resized them and uploaded them straight to my blog.

If you don’t have any photographs, all you need to do is spend some time going out and snapping anything relevant to your blog. It doesn’t matter if you’re a good photographer or not, but having photographs will help with your rankings.

Writing a press release for my Phuket website

I recently decided to invest in a press release for my Phuket website. The release was about Phuket hotels. The great thing with a press release is that you can make your own news and submit it to be picked up by Google News and a variety of websites. I have some experience of writing press releases for other websites with decent results.

What I was looking for with my press release about Phuket hotels was to get the release ranking well for that term and thus generating traffic and some decent link juice. I used PRWeb for this particular release. The SEO options that allows you to include links and anchor texts cost $200.

The press release I wrote focused on my partnership with a hotel booking website to offer discount rates on Phuket hotels. the results were positive, with traffic coming from the day the release was published. If you have a little money to spend, I recommend coming up with something newsworthy for your website or blog and then writing a press release about it.